2014 — SoftPressRelease

SoftPressRelease December 12, 2014

The public relations sector in Russia is relatively young and significantly differs from PR in Europe and the US. It came into existence in the turmoil of the early 1990s and had to develop during a period of smear campaigns, when politicians and corporations used PR instruments to discredit their rivals.

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SoftPressRelease October 17, 2014

If you are reading this article, you probably already know why sending press releases is good for your business. They draw public attention, boost brand recognition, improve company image. That is, if they ever make it to the audience.

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SoftPressRelease July 21, 2014

Press release distribution is still the most effective way to attract attention to a product and to improve its recognizability. Today, using promotion of our client’s program as an example, we want to show you what results you can achieve by distribution of press releases into Russian-language IT-sources.

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SoftPressRelease February 12, 2014

We receive press releases every day, and are very attentive to the texts in order to provide editors with the kind information they are used to getting. Yet, I must say that we should correct press releases and usually try to give useful information about how to write better, in the hope that our tips and articles will help improve your English writing skills, consequently leading to greater software sales.

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