Tagged “Russia”
The Evolution of Public Relations in Russia: from Smear Campaigns to Communication Strategies
SoftPressRelease December 12, 2014The public relations sector in Russia is relatively young and significantly differs from PR in Europe and the US. It came into existence in the turmoil of the early 1990s and had to develop during a period of smear campaigns, when politicians and corporations used PR instruments to discredit their rivals.